Posts Tagged ‘LEGO’

Spotify’s Android Redesign | Anonymous, Reddit Take on Music

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Spotify Launches Android Redesign (CBS News / Techtalk)
The new Spotify for Android will be completely redesigned from “top-to-bottom.” Some of the new features include: new “slide-out” navigation, the ability to view profiles and playlists, related artist view, high-resolution imagery and 320kbps listening. Support for Android 4.0 (Ice Cream Sandwich) is also included in the update. PCMag “That’s not the end of it,” Spotify said. “We’re working hard on adding further features, including folders and Last.fm scrobbling, before the app goes live in Google Play.” Computerworld If you can’t wait for it to hit Google Play, Spotify is offering a preview version you can install right now. Cnet Before any Spotify users head to the company’s blog to download the application, though, be aware that it’s only available to Premium subscribers who pay $9.99 per month for that offering. Spotify’s free and Unlimited plans do not include mobile support. Read more

Then & Now: How Fans Changed The Face Of LEGO's Marketing Strategy

LEGO Logo

LEGO LogoLEGO has been a household name for over seventy years, but it has taken the company more than half a century to learn that fans can be a brand’s best marketing tool. In the earlier part of this decade, LEGO began looking beyond their target customer base of kids and learned that their adult fan base was one of the best marketing tools they could ever ask for. Read on to learn how LEGO has used their die hard fans to spread LEGO love and shift their marketing strategy in social media and beyond.
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