Marc Prescott and Matthew Glasser have traded in their local TV news hats and started an online video production company called InteReality Media.
Prescott, a former reporter for KFMB-TV in San Diego and Glaser, who was a producer at the station, launched InteReality to produce HD-quality segments or full-length online shows for businesses, organizations or even individuals.
The goal is to take the viewer behind-the-scenes of a business or non-profit to tell the real stories of the men and woman who make the organizations work – and do it at a price that is within the budget of the business, while Prescott and Glasser put some money in the bank and, perhaps more importantly, employ out-of-work TV journalists.
“You can no longer afford to wait for the traditional news media to come calling,” says Glasser, the CEO and EP. Adds Prescott, president and creative director, “Everyone has a great story to tell. It’s just a matter of working with professionals who know how to find it and present it in a way that is compelling to a broad audience.”
More details in a press release after the jump…
