The Blind Assassin by Margaret Atwood will be the first selection for 1book140, a book club established by The Atlantic that will incorporate the magazine’s website, as well as Twitter (hashtag #1book140), Facebook, and Tumblr,.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
This is a story about the recent collaboration of GoJane, a fashion website for tweens, and Turn To. But more than that, it’s a story about the new and innovative ways that marketers are tapping into online worlds to gather information about their consumer—in this case, tweens.
