
Online course platform Udemy has put together a great infographic with social media marketing tips to teach startups how to leverage social media to get the word out. Check it out after the jump.

Online course platform Udemy has put together a great infographic with social media marketing tips to teach startups how to leverage social media to get the word out. Check it out after the jump.

Sure, Google+ is its infancy. It doesn’t have a lot of million follower count profiles yet, and it is definitely the go-to gag of the social world right now. But I’m not one to count out Google’s slow, meticulous approach to the network. They’ve been adding updates every few days, and they have a few features in there, like Hangouts, that surprise everyone that uses them.
That’s why I’m happy to see a new service from the folks at ZoomSphere which lets you look at the top Google+ Pages on the network right now, and monitor their progress.

I’ve seen a lot of infographics in my day, but this is one of the most rigorous and educational that I’ve ever seen. It breaks online marketing down into its major components, including social media, email marketing, lead generation and more, and then gives you a week by week explanation of the various activities you should be doing in each category to improve your online marketing. Take a look at the gargantuan infographic below.

Striking it viral can be difficult. There’s no exact recipe or formula and going viral requires luck (and frequently money as well), but ProBlogger has done a little research and asserts that, even if you can’t guarantee virality, understanding the key components of what makes content go viral can help you ensure that your great content gets “the attention it deserves.”
Google is vamping up its marketing, promoting itself as the preferred network of choice.

In general, Canadian businesses are slow to adapt social media, but these three companies are doing social media right.

Viral marketing is a great way to spread the word about your product or brand, but how can you get a viral marketing campaign off the ground? KISS Metrics has put together a Viral Marketing Cheat Sheet that provides seven great tips designed to help you catapult your brand to viral success.

A new infographic from WOMMA and Column Five Media takes a look at just how important and effective word of mouth marketing is, online and off.


The Miami Herald highlighted some social media tools small businesses can use for free. Not enough can be said about the importance of using social media for business to generate more public awareness and exposed their products and services to potential customers in the process. If you can save time for free with social media, so much the better.

Research plays a fundamental part in enabling businesses to make better decisions. Amidst a recession and continued budget cuts, small and medium sized businesses may no longer be able to afford outsourcing their research needs. Enter DIY surveys, do-it-your-self surveys that can afford businesses the research data they need without the help of a professional or third-party company.