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Facebook: We’re ‘Very Focused’ on Putting Ads in Newsfeeds (CNET)
Facebook chief operating officer Sheryl Sandberg and investor Marc Andreessen again made the case for the social networking giant’s opportunity in the mobile market, saying advertising on smartphones and tablets is the company’s primary focus. The two, speaking Tuesday during an interview with Charlie Rose at the Advertising Week conference in New York, dismissed concerns that Facebook is struggling and said it’s making strides in mobile. CNBC The social network is trotting out advertising executives from across the organization to pitch to ad buyers and brands that Facebook ads work. The company is sharing the results of studies, and talking about how it closely targets users, which means potentially better ad results and potential privacy concerns. The New York Times Sandberg played down the company’s falling stock price, saying the ethos of the West Coast meant that the company had already moved on. “While certainly people were disappointed, you know, Silicon Valley companies, we cycle quickly,” she said. “We iterate so quickly, and so we’re pretty good at moving forward. We launch products. Some of them work. We launch the next product.” AllFacebook Facebook recently redesigned its help center in an effort to get answers quicker to the people who need them. The homepage now has six major topics: privacy basics, what’s new, report an issue, timeline, safety and games and apps. Mashable Facebook CEO Mark Zuckerberg said in an interview on NBC’s Today set to air on Thursday that he lives a “simple” life and proudly wears the same thing every day. Zuckerberg — who has appeared on GQ and Esquire‘s worst-dressed list in 2011 — confessed in an interview taped last week with Today host Matt Lauer that he owns “maybe about 20″ identical grey T-shirts. Read more

5 Things You Need to Know This Week: Herman Cain Sings and Matt Lauer Goes Missing

In this week’s episode of “5 Things You Need to Know This Week,” Herman Cain sings about sexual harassment, Justin Bieber has a baby with Kate Middleton (I think I have that right), and nobody seems to know the whereabouts of Matt Lauer. Plus, we debut the 1st annual “Where in the World is ‘Five Things You Need to Know This Week?’”

For more videos, check out Mediabistro.tv, and be sure to follow us on Twitter: @mediabistroTV

George Bush Kicks Off Book Interviews

Former President George Bush will kick off a book tour for his new memoir Decision Points tonight on NBC in an interview with The Today Show’s Matt Lauer.

The New York Times has more: “The NBC interview is the start of a book tour like almost no other. Mr. Bush will sit down with Oprah Winfrey and Rush Limbaugh, as well as with all three prime-time hosts on the Fox News Channel this week. There will be print interviews, too, but the only one announced so far is with AARP The Magazine.”

Crown Publishers is releasing the new memoir in North America tomorrow in print, as well as in two different eBook versions. The book will come with a standard eBook edition for sale in the U.S. and Canada, as well as a deluxe eBook version that will include interactive features and additional multimedia content.

The deluxe eBook features will include videos of the 43rd president giving a speech to 9/11 rescue workers, as well as Bush family movies. It will also include full texts of some of Bush’s key speeches, and 50 additional photographs not contained in the print edition. Follow this link to watch the trailer. In addition Random House Audio is releasing the audio book, which will be read by the former president. Crown is also putting out a limited edition cloth-bound, signed, and numbered version that will be published on November 30, 2010 for $350.

Al Roker Gets Himself in Hot Twatter

Roker_5.29.bmpThursday morning as Matt Lauer welcomed guests back to the Today show he mentioned that Al Roker had to leave early for jury duty.

And off Roker went, downtown to perform his civic duty. With his iPhone in hand, Tweeting as he went.

And that’s when the trouble started. The Daily News reports “Roker’s postings set the blogosphere atwitter and in no time his pictures of jurors – their faces mostly blurred – popped up on TMZ.com and other Web sites.”

Here are some of Al’s Tweets from yesterday morning.

I’m not breaking laws…just trying to share the experience of jury duty. One that I think is important and everyone should take part in

So everyone is clear, I am NOT taking pictures in the courtroom. I am in the jury lounge. So folks need to lighten up.

Therre (sic) is something very cool about being here

Must be a slow news day. Was stalked by video-razzi from TMZ and the NY POST because I posted a pic from the jury room on Twitter.

Whew. Learned a lesson. No, I repeat, no court personnel told me it was ok. Going back into the courtroom, iPhone buried deep in my bag.

And here’s one from this morning:

Well, citizens of the United States of Twitterville, it was a fun day yesterday, with jury duty and twitpicking when I shouldn’t. Now onward

David Bookstaver, chief spokesman for the court system tells the Daily News, “It came to my attention and I reached out to the chief jury clerk” who asked Roker to cease and desist.

While Bookstaver praised Roker for doing his civic duty, he said the Tweeting was “ill-advised” but not illegal.”

And despite being “stalked” by TMZ, Roker still gave a Tweet-out to the site/show and its chief.

I will say this: I am thrilled that TMZ.com is following me on Twitter. Harvey is THE legal eagle.

Ashton Kutcher Helps Jamie Gangel’s Effort To Get David Gregory to Follow Her


Jamie Gangel, a Washington based correspondent for the Today show, is putting together a story on Twitter, set to air tomorrow morning. It appears Gangel, who is new to the social networking tool (@jamiegangel / 1,047 followers), has some Twitter-envy. She’s shaming her colleague David Gregory (@DavidGregory / 203,929 followers) in to following her.

Gangel wrote a blog post last night titled “Why won’t David Gregory follow me on Twitter?” And she’s even getting some fellow Twitterers to urge Gregory to give in, including actor Ashton Kutcher (@aplusk / 392,234 follower) who sent the above Tweet earlier today.

And while Gregory has more than 200,000 followers, he’s only following 89 people.

As for Kutcher, he’s approaching 400,000 followers but follows just 56 people – and poor Jamie Gangel isn’t one of them.

> Update: Gangel’s story aired in the 8am hour of “Today.” After the piece, as she tossed back to the anchors in New York, with Gregory filling in for Matt Lauer, she said “David, you know, I’ve been working very hard to get you to follow me. I don’t care anymore. I want Stephen Colbert to follow me.” Colbert was a guest on the show as well. He said, “Done. I am all over you.”

Gangel now has 1,419 followers. She added 100 in the 15 minutes following her story airing on the Today show.