Mediabistro’s Social Media Marketing Boot Camp is back. In this interactive online course, you’ll learn how to develop a social marketing strategy for your business. The weekly sessions will run June 7 through August 2, 2012.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
Social Media Marketing Boot Camp, an online event that features major speakers and small group workshops, begins in 22 days. If you’re looking to register for the early bird rate, your last day to receive this special opportunity is September 8. Interested in learning more about one of the speakers? Meet Robert Scoble.
mediabistro.com founder Laurel Touby will not be exchanging vows with TheKnot.com co-founders David Liu and Carley Roney on BNET Live’s Secrets of Successful Startups Thursday at 1:30 p.m. ET.
In the debut episode of MediabistroTV’s “Elevator Pitch,” our CEO Alan Meckler meets with the founders of Wanderfly, a startup that provides travel advice based on a user’s interests and budget.
This morning our parent network Mediabistro has got some exciting news on the online video front—they’ve just launched MediabistroTV, a new destination site for original video series catered to media professionals.
I interviewed the fabulous Michael Yavonditte about starting Hashable.com, a relationship tracking tool that relies on social tagging.
In part II of our interview, (here’s Part I), Yavonditte goes deep on such questions as how many shares of stock to issue and how to structure the company (C-Corp vs. LLC). Yavonditte explains that he has an unusual “dual” startup structure, in which he controls the board and the stock. “I also put in a lot of money myself…which entitles me to this kind of structure.”
Tomorrow in Part III, Yavonditte talks about his entrepreneurial idols and what his biggest mistake has been so far.
Laurel Touby, founder of WebNewser parent mediabistro.com, will receive the Women’s Leadership Exchange Compass Award at the Women’s Leadership Exchange Conference Tuesday at the Metlife building in New York, during the event’s luncheon.
The award was granted “for shifting the paradigm of how women are perceived in the world,” Women’s Leadership Exchange said.
SpaFinder search-engine-optimization and social-media manager Gracey Newman will lead a course for WebNewser parent mediabistro.com‘s MB Learn initiative, Understanding Search and Online Marketing: How to Drive Traffic and Optimize Sites Through SEO, Social Media, and Blog Outreach, for six Wednesdays starting Nov. 3 and running through Dec. 15, three hours each Wednesday (6:45 p.m.-9:45 p.m.) in the Midtown East neighborhood of Manhattan, and students who sign up today (Monday, Nov. 1) will be eligible for a 25 percent discount off this course or any other online or in-person course, workshop, or seminar.
Understanding Search and Online Marketing will cover topics including: optimizing blogs or Web sites for search engines; writing good content for the major social news-aggregation platforms; determining the most important factors of search rankings; reporting on Web traffic and keeping Web site code clean; reaching out to bloggers and other Webmasters to have them link to your site; and managing SEO and social-media projects.
Understanding Search and Online Marketing also counts toward the Mediabistro Digital Journalism Certificate.
We here at WebNewser believe in taking care of our own, especially when “our own” refers to Laurel Touby, founder of our parent company, mediabistro. Touby was the subject of a long interview by Avil Beckford of The Invisible Mentor, and while we recommend the entire conversation, here are some highlights:
I started out as a journalist and made a living as a journalist. Somehow I found myself forming a community of professionals because of my own need. If you start any company, you quickly learn that your own need is often reflective of the needs of others. So once I discovered that I had this need to commune with other people who were like me — fellow journalists, media professionals — other people came out of the woodwork and told me that they wanted to attend more parties. In the beginning, I didn’t realize it was a business, I just knew that I was filling a need. The need was community, and back then we didn’t have Facebook — we had bars and restaurants, we had local watering holes.
I started out at a bar with some friends, and we just called it a cocktail party, which happened once a month. People would bring their friends, and eventually, the party grew to be bigger and bigger, so we started collecting business cards and entered the information into a database. The big transformation happened when email came along, because once there was email, it made life a whole lot easier. We were able to leverage the technology to invite hundreds of people quickly and easily.
WebNewser parent Mediabistro announced the official launch of Mediabistro Creative Pro, an online training program aimed at advertising and design professionals and co-presented with Miami Ad School.
Mediabistro Creative Pro offers video tutorials, portfolio critiques, and live Webcasts, featuring experts from top agencies including Ogilvy, McCann Erickson, Organic, SapientNitro, StrawberryFrog, Mr Youth, and Sterling Brands.
Mediabistro also established a Facebook page and Twitter account for Mediabistro Creative Pro.
