If you’re thinking about turning to crowdfunding to raise money for your project, you may have questions about where to start and what you can do to ensure that your campaign is a success. Earlier this month, we sat in on a crowdfunding panel at VidCon to glean some advice from experts. Check out their tips after the jump.
Billions of views on YouTube now equal millions of dollars for YouTube’s most successful partners, according to an estimate of how much advertising revenue YouTube’s top partners are earning with viral videos like “Harlem Shake” and “Gangnam Style.”
Last fall, Vimeo began launching features to help creators make more money. It started with the launch of the Tip Jar in September, which allows viewers to send money, or “tip”, creators as a thank you for the entertainment they provide. In November, Vimeo announced a new pay-to-view movie experience, and today they’ve launched Vimeo On Demand—a new platform that lets creators sell their work directly to their audiences.
Millions of video views do not necessarily equal millions of dollars on YouTube, the video-sharing site where professional entertainers share the screen with amateur filmmakers. While the ads embedded into the videos undoubtedly bring in revenue for the video creators who have partnered with YouTube, multichannel networks and top performers are now saying that those advertising dollars are not keeping pace with their video views.
Web video has long been considered a cheaper alternative to television and film, but these days professional web series often look just as good as what you see on TV. And the cast, crew and equipment used to shoot web series often rivals that of film and television productions. So how much money goes into producing a series for the web? To shed some light on this question, YouTuber Freddie Wong’s production company, Rocket Jump, has created an infographic revealing The Cost Of A Webseries.
Yesterday YouTube announced that they are investing in 60 new original channels after a successful year with the first batch of nearly 100 new professionally created content channels. On the tails of this news, OpenSlate has put together a great infographic taking a look at the top 1000 channels on YouTube and the number of views, videos, subscribers and revenue they account for.
Last month we shared a list of reasons why Vimeo is the coolest video site for creatives. However, we pointed out one undeniable fault in the alternative online video sharing site—creators had no options for monetizing their videos. Well that is about to change. Although Vimeo is still going to remain ad-free (so advertising revenue is off the table), today the video site has announced some new features to help creators make money off of their amazing work.
This year YouTube has invested in and rolled out around 100 new original content channels. It’s no surprise that some of the new original channels have fared better than others, and YouTube is preparing to weed out some of the channels that aren’t performing so well and invest their money in new, more successful content.
Thursday during the YouTube Keynote at VidCon Tom Picket, Global Head of content Operations & YouTube Next, reported for the first time that there are now “thousands of channels making more than six figures a year from YouTube advertising revenue alone.”
This week Flattr teamed up with DailyMotion to give video creators a new way to make money off their content.