On today’s Morning Media Menu (MP3 link), GalleyCat editor Jason Boog and I talked about the Flaming Lips’ lead singer on Twitter, Syfy’s upcoming series and massively multiplayer online game, and how to share books and eBooks with our troops for Memorial Day.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
On today’s Morning Media Menu (MP3 link), GalleyCat editor Jason Boog joined me for a look at Evernote’s $1 billion valuation and Tumblr’s decision to bite the bullet and start selling ads – at $25,000 apiece.
On today’s Morning Media Menu (MP3 link), GalleyCat Editor Jason Boog and I discussed what the future will look like now that Google has designed futuristic glasses and the image-sharing site Pinterest has surpassed Tumblr, Foursquare and Google+ as third most popular social network in the United States.
On today’s Morning Media Menu (MP3 link), GalleyCat editor Jason Boog and I debated whether Google’s new Account Activity report would be good for our self-esteem.
On today’s Morning Media Menu (MP3 link) podcast, GalleyCat editor Jason Boog weighed in on the most popular Spotify apps. He’s been testing them out all week and can’t seem to press “stop.”
Now that indie bloggers can post alongside seasoned journalists on the Huffington Post and eBooks can pop up on Amazon next to bestsellers, the question becomes, which writers should be paid, and how much? Today on the Morning Media Menu, Kirkus Reviews lent us their indie editor Perry Crowe to weigh in on this week’s headlines and share advice with writers who are fed up with the publishing industry.
We put on our best pajamas for today’s Morning Media Menu (MP3 link), which focused on issues affecting the freelance writing community.
First up was Kapost, a Salesforce-style service for helping editors manage a team of freelance writers. GalleyCat editor Jason Boog mentioned author Steven B. Johnson’s new Findings.com startup, which lets readers pull out the nuggets of their favorite books and share them online. While on the subject of content sharing, Boog also shared his thoughts on AOL’s deal to buy The Huffington Post for $315 million, offering one freelance writer’s perspective on working for free.
Click here (MP3 link) to listen to the podcast. The Morning Media Menu is hosted by GalleyCat editor Jason Boog, with music by Kevin MacLeod. If you’d like to receive mediabistro.com’s Daily Newsfeed via email, click here.
What Def Jam did for Hip Hop, entrepreneur Anjula Acharia-Bath hopes to do for South Asian pop music. Today on the Morning Media Menu, mbStartups and GalleyCat editor Jason Boog asked the founder and CEO of Desi Hits! how she turned her company from a podcast of Indian-infused dance music into an online entertainment hub with 1.3 million unique visitors per month and a reach of 20 million listeners worldwide across multiple platforms.
Growing up in Buckinghamshire, England in the Seventies, Acharia-Bath all but ignored her Indian heritage until Desi, or South Asian, culture made its way into British dance music. Unlike the Beatles, who infused Indian classical sounds into popular songs like “Norwegian Wood,” these artists blended pop music from both cultures – a sound that hadn’t yet caught on in America.
In 2007 Acharia-Bath founded a podcast to bring the music of South Asia to the United States, from Bollywood to Hollywood, with surprising results. Today Desi music has hit the U.S. mainstream through artists like Britney Spears, Madonna, Jay-Z and Timbaland, while in India and other countries throughout the world, mobile devices are delivering music to a whole new market. Backed by Interscope Geffen A&M Records chief Jimmy Iovine, the hedge fund D. E. Shaw, and investor Vivi Nevo, Desi Hits! has offices in NYC, London, and Mumbai and recently partnered with Universal Music Group to create a bi-cultural label to promote global stars. Acharia-Bath also made Vanity Fair’s The Next Establishment List for 2010.
In the interview Acharia-Bath gave us a crash course on the global record industry and some excellent advice for startups. Press play below to listen.
