npd group

Apple’s iPhone Remains King in US Market

Americans own more iPhones than any other smartphone and their total numbers continue to rise, according to a new “Connected Home Report” from The NPD Group. IPhone ownership stood at 42 percent among smartphone users by the end of last year, a 20 percent increase from the prior year.

Samsung, which is the No. 1 smartphone device-maker globally, follows Apple with 26 percent of the American smartphone market. Samsung’s Android devices increased their reach by about 18 percent from the prior year in the U.S. Motorola is a distant third, followed by LG, HTC and then Blackberry.NPD Devices 2013 Read more

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Creative Social Branding

Creative Social BrandingLearn how to create social buzz for your brand! Starting November 24, the VP of content strategy at DBA will teach you how to speak and write to different audiences on social platforms, identify and engage with current trends and influencers, and build an excellent social strategy to amplify your numbers and rate engagement. Register now!