Social game developer, RockYou, and the marketing research firm, Interpret, announced the latest findings of their ‘Social Gamer Thought Leadership Study’. The study is the first-of-its-kind as it analyzes behaviors, motivations, and purchase intent among the US social gaming demographic. The results both reaffirm existing assumptions and provide some insightful information about social gamers.
Posts Tagged ‘Online Games’
Use Social Media to Market Your Business
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. Online Gamers May Help Create Anti-HIV Drug

As has happened in the past, avid and talented online gamers have been tapped to solve puzzles representing the toughest and most complex of diseases. This time around, the solutions to a molecular biology puzzle may lead to new drugs to fight HIV. Read more
RockYou Launches Space Combat Themed RTS Game

Social gaming development studio RockYou recently announced its release of Galactic Allies, an RTS game for Facebook. Galactic Allies was developed by 3 Blokes, an Australian-based team owned by RockYou. Can RockYou’s game hit a trajectory?
Kabam Appoints New CFO To Oversee Expansion

Companies progress forward by maintaining stability yet occasionally instituting dynamic change in leadership. Kabam, a major player in the social gaming space, announced Steve Klei will be assuming the role of Chief Financial Officer. We just covered a major shift in executive leadership at OpenFeint – namely John Citron being replaced by Naoki Aoyagi as CEO. At a time when social innovation is gripping tightly on the gaming industry, Kabam is making big plays in their growth as a company.
King.com Prepares To Launch Bubble Witch Saga for Facebook

Competitive social gaming giant King.com announced today the launch of Bubble Witch Saga, a game available on Facebook. While the initial launch is only available on Facebook, King.com intends cross-platform portability on mobile devices later this year.
New Service Allows Head-To-Head Wagering in Facebook Games

I had a chance to catch up with Woodrow Levin, Founder and CEO of BringIt, a real-time transactional platform that recently launched head-to-head wagering for Facebook games with mobile games to come.
King.com and Yahoo! Take Social Tournament Games To Latin America

As the competitive gaming market heats up, King.com and Yahoo! have struck a multi-national agreement to bring social tournament games to the Latin American market.
TV Show Dexter To Launch Facebook Game Based On Upcoming Season 6

As fans gear up for Season 6, Popular TV show Dexter will be launching a free-to-play social game that will follow the Season 6 story arc. Entitled Dexter Slice of Life, the Faceboook game will let players do everything from stalking their victims to exploring new locales.
Companies Push For IPOs Despite Worries Of Irrational Exuberance

At every level, whether startups or public markets, people are finding expensive valuations, as confirmed by several venture capitalists who are funding companies at high valuations. Companies that have 15%+ yoy growth are trading at a 60% premium to the rest of the market.
Spil Games Introduces Social Feed To Its 130M+ Users

International casual gaming company Spil Games announced the addition of a new social activity feed where players can share awards, high scores and achievements with others. This feed will be exposed to a user base of over 130 Million users.