Posts Tagged ‘Online Video’

In a recent webinar, VidCaster co-founder and CEO Kiernan Farr debunks common misconceptions about online video and teaches you ‘How to make effective videos for your business – without spending a dime!’

AllFacebook Marketing Conference returns to San Francisco on June 28-29! Join us and get a how-to guide for marketing to Facebook’s 800 million users. A full agenda will be announced soon. Keep an eye on our event site for more information. Special early pricing is available for only $249 until this Wednesday, February 15, so register today.

Back in November, Cisco’s VP for Marketing and Emerging Technologies, David Hsieh, predicted that web video would soon account for a huge portion of Internet traffic saying, “Today over half of all Internet traffic is video—51 percent. And based on the current trends, we predict that in the next three years over 90 percent of all Internet traffic will be video.” YouTube’s head of global partnerships, Robert Kyncl, confirms in a speech at CES.

Seeing how New Years is just around the corner, now seemed like as good a time as any to jot down a few of my thoughts about what the next year has in store for the online video industry. Check out my 7 predictions for online video in 2012. What do you think the coming year has in store for online video?

How do you engage with online video? Do you watch more online video on your computer, tablet or mobile device? How and where do you share online video content? A new infographic from Wistia, with data from a quarterly Ooyala report that analyzed the viewing behavior of over 100 million users, explores these questions and more.

Social video sharing and online video advertising are exploding, and if you don’t believe it just check out Unruly Media’s Viral Spiral! The Viral Spiral is an interactive visualization of the exponential growth of video sharing over the past five years, featuring the most-shared ads from today all the way back to 2006.

According to comScore’s November 2011 U.S. Online Video Rankings, video ads accounted for 15 percent of all videos viewed in November and 1.3 percent of all the minutes spent viewing online videos.

New statistics from comScore reveal that over 200 billion online videos were viewed globally in October with 2 in 5 of these online video views coming from YouTube. Where are the other views coming from? Find out after the jump.

Just as online video is becoming more like TV, online video ad metrics just got a whole lot closer to TV ad metrics. Nielsen and Tremor video have partnered up to bring Nielsen Online Campaign Ratings gross rating point (GRP) data to Tremor’s VideoHub for Advertisers.

According to a new report from Futuresource Consulting, online video revenues tripled this year and they are on the path to becoming a $7 billion industry by 2015.

Netflix has been one of the leading video streaming and DVD delivery services on the web for years, but right now anybody in the online video space will tell you that Netflix is taking its turn in the hot seat — the stock is down from nearly 300 to around 78.  The problems started in [...]