
It’s been just over a week since Google launched business pages and already a whopping 61 percent of the world’s top brands have created Google+ pages.

It’s been just over a week since Google launched business pages and already a whopping 61 percent of the world’s top brands have created Google+ pages.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
If you’re an online marketer and your Facebook application just isn’t generating much fan engagement, Vitrue’s powerful ‘Wall Apps’ tool just may be what you need. Wall Apps is a new feature that’s part of Vitrue’s existing SRM (Social Relationship Manager) software suite.
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As the Facebook gaming wars continue to heat up, analysts seek as many ways as possible to measure each companies’ gaming success. Monthly Active Users (MAUs), Daily Active Users (DAUs), Page Views, Monetization… the list goes on. There are as many ways to measure an application’s success as there are applications in the Facebook directory. That said, the dimension of user loyalty has always been interesting to me, and the concept of the users-to-fans ratio for a given application does a good job of indicating what percentage of users play the game and publicly demonstrate their affinity by signing up as a fan.
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