Who exactly are the Path’s 10 million users – and what is it that keeps them sticking around?
In what the company billed as a minor update to its mobile apps, Path today veered into social discovery by beginning to generate QR codes that let users connect with one another in person using their smartphones.
Path may finally be taking off in the United States, according to a Wall Street Journal interview with CEO Dave Morin.
Twitter announced new features for its Web and mobile services this week that seem tailored to simultaneously appeal to developers and marketers.
Facebook Exchange Ads Being Tested on Desktop News Feeds (AllFacebook)
The lines between different ways to advertise on Facebook are beginning to blur, as the social network Tuesday announced what it called a “small alpha test” of running ads delivered by its Facebook Exchange real-time-bidding ad-purchase platform on the desktop version of its News Feed, while at the same time assuring users that the number of ads in their News Feeds would not increase. Facebook added that it would expand availability of this new ad format in the coming weeks.
CEO and co-founder Dave Morin acknowledged that Path had experienced some stumbles related to user privacy, but said the company continues to focus on building a social network that supports privacy and refuses to monetize user data.
The gaffe-prone mobile-only social network Path yesterday released a major update that includes messaging and in-app purchasing.
iOS developer Dan Nolan was appalled to learn as he marketed his first Android app that Google was providing him with the name, email address and city of every user who purchased his app.
Path, a mobile-only social network that bills itself as a more private alternative to Facebook, is facing new allegations that it breaches user privacy on the same day that it paid a fine for privacy-related violations discovered in February 2012.
The owners of the mobile social network Path have settled with the Federal Trade Commission over charges that the company had collected personal information from its users, some of whom are minors, without the users’ knowledge or consent.