Path

Mediabistro Event

Organize Your Social Media Strategy with Google

  Find out how to use Google Tools to manage social media content and campaigns in our Social Media Marketing Boot Camp, an interactive online event starting June 6. Monica Morse (left), head of social & SMB solutions at Google, will familiarize you with a wide range of Google tools such as trends, Google+ and Hangouts. Learn more about our our twelve event speakers and register here.

Social Media Newsfeed: Facebook News Feed Ads | Hashtags Harmful?

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Facebook Exchange Ads Being Tested on Desktop News Feeds (AllFacebook)
The lines between different ways to advertise on Facebook are beginning to blur, as the social network Tuesday announced what it called a “small alpha test” of running ads delivered by its Facebook Exchange real-time-bidding ad-purchase platform on the desktop version of its News Feed, while at the same time assuring users that the number of ads in their News Feeds would not increase. Facebook added that it would expand availability of this new ad format in the coming weeks.

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Path and Nike+ FuelBand Team Up to Share Your Workout

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Path, the social network that attempts to keep a journal of your life and connect with your closer friends, has joined up with Nike+ Fuelband to offer a good service for hitting your exercise goals. The overall goal is to help users easily share the information about how much exercise they did on a given day and upload it to Path. The reason Path is perhaps better than Facebook for this goal is that Path is a more intimate social network – your whole network of 500 Facebook friends doesn’t need to know you failed your exercise goals.

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