Posts Tagged ‘Qualcomm’

Qualcomm released their Augmented Reality (AR) Software Development Kit (SDK) for Android last summer along with a $200K developer challenge. Qualcomm Announces Augmented Reality SDK for Android & $200K AR Developer Challenge Numerous Android phones use Qualcomm’s Snapdragon processor. So, a way to show off its capabilities was a natural fit for the SDK and [...]

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.

Red Herring Global – Top 100 Tech Startups in the World – San Diego 2009

Qualcomm is driven by a vision of ubiquitous Internet connectivity, and sees itself as a key enabler for the wireless ecosystem that will bring global scale web access into reality. Qualcomm innovations will drive the Internet’s fundamental usage model of accessing information, people, services and content – adding wireless and location specific variables to the equation. Qualcomm prefers to maintain its role of “standing behind” the business models of telecom companies and handset makers. Qualcomm will leave the challenges and opportunities of creating LBS (Location Based Services) driven mobile social media experiences to social networking companies and start ups.

These are our key takeaways from Paul Jacobs, Chief Executive Officer of Qualcomm, in his keynote conversation with Alex Vieux, CEO and Publisher of Red Herring. Alex and Paul discussed his leadership experience at Qualcomm and the company’s vision for pervasive, global Internet access. The SocialTimes conversed with Paul afterward to probe more deeply as to how Qualcomm will help shape the global social media landscape .
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Nokia and Qualcomm barely missed going to court over a patent dispute that’s been hanging over their heads since their previous licensing deal ended in April 2007.

Specific terms of the new 15-year deal were not disclosed, but the agreement calls for Nokia to continue paying royalties for the Qualcomm technology it uses for its handsets. According to the New York Times, the dispute originated because Nokia wanted to pay a lower royalty rate for the technology “because it controlled important technology with its own patents.” The tech it licenses from Qualcomm “improves phone performance and battery life, and reduces product size,” the Times reports.

The two reached the new agreement on Wednesday, the original start date for the trial, which had been postponed until Thursday.