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Rachael Ray

Clarkson Potter And Ten Speed Press Release 81 eCookbooks

Clarkson Potter and Ten Speed Press, imprints of the Crown Publishing Group, have released 88 full-color eCookbooks.

The lineup includes recently published and classic backlist cookbooks from authors including: Mark Bittman, David Chang, Giada De Laurentiis, Bobby Flay, David Lebovitz, Rajat Parr, Rachael Ray, Peter Reinhart, Martha Stewart, Ethan Stowell and Alice Waters.

Each digital cookbook has been designed for a full-color eReading experience, and has been optimized for eReaders such as the iPad or Nook Color. But Kindle owners don’t need to fret, the images from the cookbooks will also appear on black-and-white eReaders.

The digital editions of these cookbooks will now be available in the United States and Canada wherever Random House e-books are sold.

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LimeLife Does it in Reverse, Goes Desktop

LimeLife_Desktop.jpg

Most companies start out with a desktop Web presence and gradually make their way over to the mobile side. Not so with LimeLife; after launching in 2005 and becoming the leading women’s mobile content publisher last year due to its partnerships with Time, Inc., NBCU, Rachael Ray and Bravo, today the company is unveiling its first foray onto the regular desktop Web.

“Targeting young media-savvy women, the site delivers life-relevant, pop-relevant content in a voice that is fresh, smart, sassy and fun. The new site continues LimeLife’s strategy to provide content-rich lifestyle destinations, utilities and entertainment for women, 18-34 years of age, across multiple media platforms.”

Access the desktop site at www.limelife.com or the mobile site from your cell phone at m.limelife.com.