ratings

Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

Vimeo Gets Family Friendly with Content Ratings for Videos

Vimeo

Vimeo today announced a ratings system for videos that looks similar to the one on television. The creators of the video sharing site have vowed that all “boobs, blood, and curse words” will now be categorized and rated under the labels “All Audiences,” “Mature,” or “Not Yet Rated.” Ultimately, Vimeo plans to create filters for people to block unwanted content on their own.

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Nielsen Launches Cross-Platform Ratings To Account For Growing Mobile, Web Views

Nielsen

Today Nielsen has launched a new cross-platform ratings product to help networks and advertisers better understand the true reach of content across screens. Previously, it was hard for programmers to gauge how their content was performing across mobile devices and the web. Starting today, Nielsen Cross-Platform Campaign Ratings will deliver the true reach of video advertising across these multiple screens.

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