People have criticized Twitter in the past for only skimming the surface of important topics, asking how a 140 character message could convey anything meaningful. There is also the theory that anything social media related is purely social, a new way of communicating that is basically just social procrastination. But the above criticisms aren’t valid anymore, especially with the new Twitter — here are 5 topics to prove it. Read more
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
How has the recession affected you? Perhaps you lost your job and you’ve turned to the online market to become an entrepreneur. Maybe you already had a web presence but the recession has forced you to step up your game. Or you could be an advertising company that’s witnessed severe budget cuts and now is the time for you to be more creative with spending and marketing campaigns. There are a few ways in which social media could be of great benefit for you, when it comes to continuing to build your brand.
Online social networks all seem to do the same thing, but there are only a handful of social sites that enable you to actually network. That means that you can leverage real relationships with people in order to work your way through a crowd, albeit a virtual crowd. You have a social graph, and everyone else has one too. Turn to sites like LinkedIn and Facebook for actually expanding your social graph and reaching the people you need to get in touch with.
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