If it weren’t for the light bulb, groups of people could not gather together at night to work and read. This is one of the examples that Marshall McLuhan uses to explain how the medium — or the technology — is vitally important in creating new experiences for humankind. Is social media such a technology? We’ve had the web forever, but like many pundits pontificate, the web was about pages, now it’s about people, and that’s because of social media. And, like many protests before it, the current set of protests in Russia are using two main services for their revolution: VKontakte and Facebook.
A month ago we have reported that 