
Three Social TV CEOs–Somrat Niyogi of Miso, Itzik Cohen of ClipSync, and Sean Casey of Social Guide–discuss the future of the social television industry.

Three Social TV CEOs–Somrat Niyogi of Miso, Itzik Cohen of ClipSync, and Sean Casey of Social Guide–discuss the future of the social television industry.
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Earlier this week New York-based social TV company SocialGuide announced that it has entered into an agreement with Tribune Media Services (TMS), a leader in the field of entertainment information databases. I had the opportunity to ask Sean Casey, the CEO of SocialGuide, about what this partnership means for the future of the social TV service.
Brooklyn, N.Y.-based SocialGuide, a real-time social TV guide and platform, announced $1.5 million in funding, led by Alex Zubillaga and angel investors.
Talkwit.TV, which describes itself as “the first real-time, crowd-sourced TV guide that ranks shows as they air based on their social popularity,” launched in beta, and the site filters, ranks, and displays millions of comments about multiplatform live TV, as well as providing data on social engagement to broadcast and cable networks.
The company also said it completed a successful test with HBO, signed a content partnership with Tribune Media, and launched an iPhone app.
The company was founded by CEO Sean Casey, who had been an interactive producer with MTV Networks, iVillage, and Comcast.