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Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach your how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Nelson Mandela Tops Google Search in 2013

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The death of civil rights leader Nelson Mandela earlier this month weighed heavily on South Africa but also around the globe. Google found that Mandela was the No. 1 “trending search” for 2013. Deaths and tragedies factor heavily into the list, but you’ll also see tech in the top 10, including the iPhone 5s, the Samsung Galaxy S4 and the Playstation 4.

Here’s the full global list:

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Google Voice Search Now Includes Nutrition Data

Searching for nutrition info on Google just got simple. Just ask Google a question like “How many calories are in a summer squash?” and it will give you a quick and accurate answer along with other relevant information. For example, a search for yellow summer squashes  will also give you relevant results for zucchini. You can also change the serving size and Google will recalculate your nutrition information.

According to Google’s announcement, there are many ways the search can be queried:

  • Tempted by some popcorn at the movies? Ask “how many calories are in popcorn” and you’ll get your answer. [Hint: it's 31 calories per cup]
  • Perplexed by a food label or recipe? Ask “what nutrients are in breadfruit?” or “is there sugar in granadilla?”
  • Big on a high protein diet? Ask “how many carbs in corn?” or simply search for [corn] and you’ll see detailed nutrition info.

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