Social Commerce

Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts!  Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

Follow Someone? Now You Can Get Their Style in a Box

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Quarterly Co curates packages based upon various contributors a person can choose to follow and once a quarter delivers a box of items a particular contributor likes to their subscribers. It’s like following someone on Twitter except getting to taste and smell what they like or use. Interestingly enough, you can even follow startups (like Wander) or a group of VCs like True Ventures — they even have Stanford’s Design School on board and boxes to help you get “uncluttered.”

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This Week In Social Commerce — May 23, 2013

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While everyone is talking about Tumblr’s acquisition as a one-man show at $1.1 billion, Yahoo! paid $3.5 billion for Geocities back in 1999 with only 19 million uniques compared to Tumblr’s 300 million uniques, so, in some sense, Tumblr is a good deal. While this latest acquisition seems like a big one, it’s also symbolic of what internet traffic is worth now in scale and shows that social blogging networks are not just traffic platforms, but strategic internet real estate. Tumblr, where anyone can blog and share others’ blogs, has also become mainstream, so is everyone blogging now? Is that the future of consumerism?

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