Twitter is reportedly in talks with Stripe to enable payments, which could turn the platform into a powerful hub for social shopping.
While social commerce only represents about one-percent of all ecommerce, it’s expected to grow dramatically over the next few years.
Twitter doubles revenue, and monthly active users are up. Instagram officially announces Bolt for overseas use. These stories, and more, in today’s Morning Social Media Newsfeed.
While search and social account for 54 percent of traffic to retail sites, retailers post less than 2 percent of their products to social shopping sites.
E-commerce carts are abandoned at a rate of nearly 70 percent, but Qubit can help online retailers counteract this challenge.
#AmazonCart enables users to shop directly from Twitter. The question is: Are consumers ready to shop directly from social networks?
Boutique retailers are using Instagram to connect with customers who prefer intimate shopping experiences and enjoy the thrill of the unexpected find.
RichRelevance studied the social shopping landscape and found that while Facebook is still the leader in retail conversions, Pinterest and Polyvore deliver better value overall.
Social shopping site Fab sold more than $6.5 million worth of bearded hats, colorful knives, and 200,000 more unique products between Black Friday, November 23 and Thursday November 29, 2012. The company reports that sales have quadrupled since 2011, when holiday sales totaled $1.7 million.
There’s no denying that the way we shop is changing drastically and a fun motion infographic from Resource Interactive is exploring these changes.