So far, engagement is high on mobile messaging apps. If this holds true, Snapchat could become very lucrative.
With the rise of advertisers trying to sneakily get positive reviews from video creators, Twitch has decided to outline exactly what sponsored content is.
The new marketplace from IZEA aims to provide a single place for both brands and online influencers to meet and get campaigns started within minutes.
nControl is a system that enables publishers to avoid the clickbait trap and take more control over the sponsored content on their sites.
LinkedIn is testing sponsored posts from a select set of corporate partners and expects to roll them out for all users in 2013, executives said in a call with analysts following the release of the company’s 2012 financials.