Check out this list of power stats that help marketers defend their current spending and present a case for increased budgets.
Sixty percent of all social media time is spent on mobile devices.
Sixty-one percent of Americans watched an average of 397 online videos in January, and 36 percent of those videos were ads.
Twitter users who primarily use a mobile device are 181% more likely to be on Twitter during their commute.
Nearly 50 percent of consumers start holiday shopping before November but by December 13th only 12 percent have finished shopping. By the week before Christmas, consumers are in a panic, trying to get the best deals.
Here at SocialTimes you know we love our infographics, and we love our Instagram too so when this perfectly-Instagrammable infographic about Instagram caught our eye we couldn’t help sharing!
Until recently, Vine has been the golden child of Twitter’s extended services. As we’ve seen Twitter’s #music consistently (and, we imagine, embarrassingly) sputter along, Vine’s growth has been pretty phenomenal. But Vine may turn out to be the bane of Twitter’s existence – and not just because it’s currently getting an Instagram beat-down.
After raising $60 million in Series B funding, Snapchat will focus on scaling its ephemeral messaging service and hiring more engineers, according to a report by AllThingsD.
Twitter’s analytics platform is free and open to the public, but it’s hidden in the Twitter Ads section of your settings. You can use the tool to check your follower count and to track how well your Tweets perform.
Who can use social media tools to manage a crisis? Some emergency situations, like an earthquake, are felt on a global level, while others affect a single company or an organization. The makers of this infographic have made a case for using social media to both spread information during a real-world emergency as well as manage a PR crisis online.