Posts Tagged ‘Super Rewards’

Monetization solutions provider Super Rewards announced its partnership to provide four key MMO publishers with monetization solutions for their current games. The publishers, NHN USA, Gala-Net, OGPlanet and OnNet USA will using the full breadth of Super Rewards solutions to monetize their users. Super Rewards was selected on the basis of their strengths in fraud, customer service, multitude of monetization options including offers and display ads and their accuracy in providing the right offer to the MMO players at the right time.

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Super Rewards, an Adknowledge company and one of the largest virtual currency offer platforms on the web, has announced today a new version of its ad offer platform for Flash. The new platform allows players to accept any Super Rewards payment option without leaving their Flash game. Previous to this, gamers that wanted to use Super Rewards offers would have to click over to another screen, and sometimes would have to quit their current game to engage in the monetization aspect of the game. Super Rewards is stating that the new platform can be integrated into a Flash game in less than 30 minutes.
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Super Rewards started as a project for monetizing Facebook applications, and the company is expanding outwards to now include Twitter. The virtual goods and currency platform that works for online games and social networks has created a way to generate revenue for games that have been designed to work exclusively with Twitter, including 140 Mafia.

So how does it work? Users earn points redeemable within the game by recruiting new users via Twitter. It’s yet another exchange-based system that has proven successful, to certain degrees, on Facebook. In exchange for a user participating in certain offers and actions, they earn points and other benefits to be used in the game or social network. As Twitter continues to prove useful as a distribution platform, taking advantage of its cross-device access and usability, there are other “platforms” that are cropping up in order to build on that spreading reach.
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Super Rewards is expanding it’s turnkey CPA solution for publishers to offer them more custom features and control over their integrated marketing campaigns. As a CPA company, Super Rewards works by providing incentive-based offers to end users, which in turn become virtual currency for them within the publishers’ programs for which they’re being used. In order to give more control to the publishers using Super Rewards’ platform, the company is a more advanced suite of features for determining the way in which these incentive-based offers are extended to users.

“There seems to be a dial that moves between making as much money as fast as possible, and creating a quality user experience,” says Super Rewards CEO and co-founder Jason Bailey in an interview last week. “Putting the power in the hand of the publishers for where they want the dial to sit,” Bailey continues, is the main objective for Super Rewards’ latest update, moving the company forward.
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