“It’s not just the support issue, either,” Fagin goes on to say. “On one hand, they tell you not to ‘friend’ anyone you don’t already know. On the other, the site constantly bombards you with names of people that Facebook themselves suggests you should ‘friend’, as you already have multiple friends in common.”
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
We’ve written about a number applications – Involver AMP, Context Optional Social Marketing Suite, Hootsuite, Scout Labs and others – for social media monitoring and management designed to support brands’ marketing and client support efforts. Contact center system integrator and service provider Product Support Solutions, Inc. (PSS) approaches these needs with its just-introduced CREDboard social media dashboard, adding social media touch points to its existing, enterprise-wide customer engagement offerings. The result is that social media marketing is a part of – rather than apart from – ongoing sales and support interactions.
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