Tablets will drive 65 percent of mobile commerce sales in 2013, even though smartphones still make up the majority of connected devices in the U.S., according to an eMarketer report released today.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Professionals are turning to their networks and other experts to make decisions about their next smartphone, tablet, or other gadget on LinkedIn, according to the results of the company’s annual Consumer Technology study. Michael Weir, who leads LinkedIn’s Marketing Solutions efforts in the technology sector, offered some additional insight as to how people use social media before and after they buy a new gadget.
Ads on an iPad in Los Angeles on a Tuesday morning are more valuable than ads on a random smart phone at night in Indonesia. Should this guide your app development strategy?
Since March 2011, One Laptop per Child has provided tablets for millions of children in developing countries around the world to see if children could learn to use the tablets and to read without the benefit of a classroom teacher. This infographic visualizes the results of the experiment.
Pew: More Americans are Reading on Tablets (SocialTimes)
Just two-thirds of all Americans over age 16 have read a book in the last year, down from 72 percent the previous year, according to the Pew Internet and American Life Project. The share of those who had read a book on a tablet, however, grew during the same period from 16 percent to 23 percent.
Just two-thirds of all Americans over age 16 have read a book in the last year, down from 72 percent the previous year, according to the Pew Internet and American Life Project. The share of those who had read a book on a tablet, however, grew during the same period from 16 percent to 23 percent.
Americans binged on digital devices and media this holiday season, according to data released today by Flurry and Amazon.
Tumblr launched an update of its iOS app yesterday that delivers iPad optimization. Users on iPad have more direct access to Tumblr’s basic content-sharing menu and will see larger photos.
Use of “the second screen” is booming and more and more television viewers are watching their favorite TV shows with a device in hand. Viewers are multi-tasking more than ever while watching television, whether it’s with a smartphone, a tablet or a laptop. A new infographic from Confused.com takes a look at the latest second screen trends, including how many viewers are using devices to multi-task while watching TV and what they’re doing on these devices.
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Today Nielsen has launched a new cross-platform ratings product to help networks and advertisers better understand the true reach of content across screens. Previously, it was hard for programmers to gauge how their content was performing across mobile devices and the web. Starting today, Nielsen Cross-Platform Campaign Ratings will deliver the true reach of video advertising across these multiple screens.
