Path has announced that they will be supporting new languages by crowdsourcing the translation using Smartling. This allows users to sign up and edit the languages available for Path and submit translations themselves. This is similar to what Twitter did and is probably one of the coolest (and cost effective ways) to spread your app out for more users to use.
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This is a guest post by Christian Arno, founder and managing director of professional translation-services provider Lingo24.
It’s hard to find a part of the world where social media isn’t popular. One ninth of the population has a Facebook profile, while hundreds of millions of tweets circle the globe each day. The opening of a Facebook-themed nightclub in a remote part of the Brazilian Amazon illustrates the network’s reach.
So it’s not surprising 90 per cent of marketers think social media is important for their business, according to a recent industry report. With Google’s decision to take social searching into account, this is likely to rise. Read more
