Posts Tagged ‘U2’

If you got excited when Sydney Morning Herald reported that the full copies of U2′s latest album No Line in the Horizon have found their way to the web, you might want to stop scouring the web to find ways of obtaining it the not so legal way. MySpace is offering an alternative, by way of a streaming preview of the full tracks of the new U2 album right on its Music site. Read more

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.

MySpace Music is playing up its potential with a new exclusive world premier of U2′s latest studio album, No Line On The Horizon. Beginning today, MySpace users will be able to stream the album in its entirety from U2′s MySpace Music profile, which can be found here.
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CNNMoney.com reports that MySpace Music, scheduled to launch in September, promises to be the most significant rollout of a digital-music service since Apple’s iTunes.

They have reason to be enthusiastic, at least in terms of the scope of MySpace’s latest offering. Remember, MySpace began life as a social networking service for musicians, and had plenty of tools to help them share music and spread the word about their bands.

The new site will enable MySpace users to listen to any song from the catalogs of the three music giants free, the article said. “There will be on-screen ads along with that music, but yes, it will be free. And that includes U2 and Jay-Z-and Christina Aguilera, Kid Rock, and rap superstar T.I.,” due to the linkup with three of the four major labels.

The idea is that there will be a one-click link to iTunes or Windows Media Player, via Amazon-backed technology, to buy the song the person is currently listening to. That’s the real innovation. The comparisons to MTV (as in “this generation’s MTV”) may be a little premature, but we’ll soon see how well it does.