Vic Gundotra

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach your how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Google Nabs 1m for Latitude

google_latitude_218.jpgRemember all the hoopla about privacy invasion and Google playing Big Brother when it launched its Latitude mobile friend-finder application a couple weeks back? Despite all the negative press, more than a million consumers signed up during the first week it was available, Google VP of engineering Vic Gundotra told a crowd at Mobile World Congress.

Gundotra reportedly used the location-based app as an example of a new breed made possible by browsers and software designed to take advantage of the powerful technology in all those advanced handsets coming to market, FierceMobileContent reports.