Posts Tagged ‘virtual currency’

Users are global and access to content should be ubiquitous across all platforms. Developers need a single, unified, billing system to cover all devices and monetize users globally. In this article, we summarize four key players in this monetization solution space as relates to multi-platform billing.

Day 2 of the Virtual Goods Summit started with executives from some of the largest free-to-play companies in the world discussing the importance of virtual goods. Atul Bagga from ThinkEquity moderated the session and kicked off the panel by discussing how the per capita gaming spend in China is 50% higher than the US spend. [...]

Trip Hawkins, CEO of social/mobile game company Digital Chocolate and the founder of gaming behemoth Electronic Arts, kicked off the Virtual Goods Summit this morning by discussing fantasy leagues, Facebook game monetization and the world market for these goods.

Virtual goods have slowly begun making their way into mainstream society. Target today is announcing that it will be carrying Facebook Credits gift cards nationwide, making it the first brick-and-mortar retailer to do so. With the virtual goods industry blooming, both Facebook and Target expect these cards to become hits as gifts. More after the [...]

When Social Times spoke with Gurbaksh Chahal, Founder and CEO of gWallet, in February, he told us, “We have always been an advertising company, we will always be an advertising company.” Today’s announcement of an advisory board of marketing executives to help direct gWallet’s strategy strengthens that message to the industry as the company continues [...]

While the uninitiated may think of virtual worlds as an escape from real-life, the effects that virtual worlds have on our selves and the world around us beg to differ. There are many ways that virtual worlds impact the real world, but one of the most profound is through awareness and fundraising campaigns. Charities and [...]

RealNetworks’ game division GameHouse today announced it’s partnering with microtransaction service Live Gamer to provide the virtual economy backend for GameHouse’s new Fusion cross-platform social gaming service (which Neil wrote about last May.) This means Live Gamer will handle virtual currency and item transactions for Fusion’s massive game library, and the move will also bolster [...]

Lolapps, one of the top game makers on Facebook with 50 million users, King.com and few other application publishers have recently joined up with SponsorPay to leverage their virtual currency monetization platform. Lolapps alone has over 50 million active users a month and King.com has 15 million monthly active users. This is a great move [...]

hi5 announced today that they have raised $14 million in venture financing from Crosslink Capital.  This is the 2nd round of financing for hi5 after their round of $20 million in July 2007.  The new round of funding is meant to accelerate hi5′s expansion into social gaming and virtual goods.  After their previous round of [...]

Rixty is a great service where you drop change in a something resembling an Arcade cabinet, and the money goes towards virtual currency and virtual goods for online games.  Staying true to their commitment to simplifying the virtual currency process, they’ve announced that thousands of ‘CoinStar’ machines around the country will now accept spare change [...]