Posts Tagged ‘Vitrue’

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According to guest blogger Reggie Bradford, CEO of Vitrue, those in our industry fully understand the need for comprehensive and detailed analytics to monitor, measure and make sense of social data so the best social strategies can be identified and put into play. Facebook underlined that importance this week with new analytics tools for Pages.

Bradford explains why he sees that the need for analytics, as well as advanced social marketing technologies, has just been kicked up several notches.

Mediabistro Events
EVENTS
Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.
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Online editorial health content from Everyday Health will now be available for use on the Facebook pages of advertisers following the launch of its Socially Enabled Brand Sponsorship platform, which uses technology from Buddy Media and Vitrue.

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Want to learn more about some of the Facebook Page promotion opportunities that are out there? In this interview between MediaBistro’s Matt Van Hoven and Vitrue’s CEO Reggie Bradford, we learn more about Vitrue’s offering including Wall Apps, a feature we wrote about earlier this week. Unfortunately this is not part of our normal podcast [...]