
Woody Harrelson recently got on Reddit to engage in one of those famous “AMA” ask me anything threads. Well, that’s what it seemed like. In the past, people like Neil DeGrasse Tyson and Louis CK have had lots of success with their AMAs, focusing on being completely honest and engaging the community’s tough questions. However, success on Reddit depends on that honesty.
When Woody Harrelson got on Reddit this past Friday, honesty was the last thing on his mind, apparently. Every answer he gave to the community was about his upcoming movie, Rampart, and it quickly became obvious that it wasn’t Woody, it was a PR person. This is a cautionary tale for the marketing department and social media managers out there — don’t lie to Reddit.