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The Writers Network: A Content Farm from IAC’s Pronto?

Like many CEOs before him who gave up their posts, IAC chairman, senior executive, and former CEO Barry Diller retired to the farm — the content farm.

AdAge.com reports that IAC’s Pronto launched The Writers Network, which is seeking writers for short, how-to articles, similar to content farms Demand Media, Seed, and Yahoo! Contributor Network.

According to AdAge.com, most of the posted articles available for assigning seem to be targeted to another Web site also managed by Pronto, Home and Garden Ideas. Examples included “Formal Dinner Party Napkin Folding Ideas” and “How to Host a NASCAR Party,” which paid $15 and $20, respectively, in line with The Writers Network’s fees of $10-$25 per story.

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