Newspapers, magazines, and television networks have launched iPad apps, so why not cable operators? Time Warner Cable is joining the Apple tablet mix with an application that will allow subscribers to not only browse its interactive programming guide and use remote-control and digital-video-recorder-scheduling features, but to access its TV Everywhere on-demand content, NewTeeVee reports.

NewTeeVee adds that the Time Warner Cable iPad app may also offer time- and place-shifting, meaning that subscribers could watch parts of programs recorded on their DVRs via their tablets.

And chief technology officer Mike LaJoie told NewTeeVee the cable operator will target other consumer-electronics devices, such as Internet-connected TVs (ESPN and Samsung Electronics are going that route), other mobile devices, and gaming consoles.

Time Warner Cable president Glenn Britt added during a series of YouTube videos about the upcoming app, according to NewTeeVee:

There’s already a lot of different devices, so they’d like the same experience across the different devices. They’d like to be able to do these things at the time of their choosing, so traditional TV has these linear networks…but clearly people would like to have a choice of when they do these things…And finally, people would like to choose the location where they do these things. And that’s the functionality that we want to create.