Comcast’s Tunerfish, a social discovery channel for television and video content that launched earlier this month, has taken a hint from their early adaptors and updated the site with new social features based on user feedback. The new features make it much easier to discover content and engage in conversation on the site. Tunerfish has been on the rise since the service was introduced at TechCrunch Disrupt in May and the new social features should prove to be a great leap forward for the company.
Tunerfish posted about the new site design on the company blog. They say that many users were asking them, “Hey, where are all the people? And how do I join the conversation?” The original version of the site, which is designed to let users share their favorite television shows and online video content with their friends, was difficult to navigate and not very social. Users were only able to connect with and see content within their own social networks, and because the site is so new there was not a lot of activity going on. The new features fix this problem, making the site a lot more engaging and social. Check out the screenshot of the new design and then read about the site’s new social features below.

The new social features on Tunerfish are as follows:
- Users can now see who is watching different shows and videos and what they are saying about them on the site’s ‘Show Pages’, regardless of whether they are within the user’s social networks. This opens up the conversation and allows users to converse with others who share their taste in television shows.
- Conversations have become easier to navigate. The site has added threading, accordion-style compression of discussions with more than five replies, and given users the ability to delete their own comments.
- The site’s ‘Trending’ view has been redesigned to make it easier to see what shows are rising in popularity.
- Users are now able to switch their profile photos, whereas before their profile simply took on the photo of the social network they initially used to connect (i.e. Facebook or Twitter). Users can now choose to use their Twitter profile picture, Facebook profile picture or the default Tunerfish avatar. The company says they will be adding the ability to upload a new photo in the future.
Tunerfish understands the importance of building social features and giving users the opportunity to converse and socialize with one another. The fact that they responded to user feedback within weeks, adding features to make the site more engaging, is fantastic. If more websites would take the initiative to listen to user feedback and make their sites more sociable and user-friendly, the web would be a much more exciting place.
Have you used Tunerfish yet? If so, what do you think of the new features? Do you feel like the new design makes it easier for you to engage and discover shows?
