CBS Interactive announced today that Jaci Hays has been promoted to national Vice President of Sales, Games & Music, and Danielle Ryniker has joined the division as regional Vice President, East Coast.

Hays previously served as Vice President of Sales for GameSpot where she helped transform the CBS Intercative site into the number one gaming property worldwide. As national VP, Hays is responsible for setting the direction of the US sales strategy for the company’s games and music properties, including GameSpot and another CBS Interactive site, Last.fm.

The press release is after the jump…


CBS INTERACTIVE PROMOTES JACI HAYES TO NATIONAL VICE PRESIDENT OF SALES; NAMES DANIELLE RYNIKER REGIONAL VICE PRESIDENT, EAST COAST SALES

SAN FRANCISCO, March 18 – CBS Interactive announced today that Jaci Hays has been promoted to National Vice President of Sales, Games & Music, and Danielle Ryniker has joined the division as Regional Vice President, East Coast. Hays will report to Thomas Jones, Senior Vice President of Sales for Games, Music & Sports at CBS Interactive, and Ryniker will report to Hays.

Hays, a gaming industry veteran, previously served as Vice President of Sales for GameSpot where she helped transform GameSpot into the number one gaming property worldwide, and extend GameSpot’s advertiser base into non-endemic categories like consumer packaged goods, telecom and entertainment. As National Vice President, Hays is responsible for setting the direction of the US sales strategy for the company’s Games and Music properties, including GameSpot and Last.fm.

In Ryniker’s new role, she is responsible for managing the East Coast Sales team and growing consumer accounts. Previously, Ryniker was Director of Sales, East Coast of Double Fusion where she built out the Casual Games business unit. Prior to Double Fusion, Ryniker worked with Google as part of the East Coast Sales team, where she developed innovative and strategic programming across all verticals, including a number of cross platform programs anchored on YouTube which leveraged Google Content Network, Gadgets, TV, print and radio for clients including Bacardi, Discovery Networks, ING, P&G, Unilever, and Zales.

“We’re extremely fortunate to have someone with Jaci’s passion for games and sales expertise take on this role. She is a force in gaming with an impressive track record for generating results and is a tremendous asset to our customers and our team,” said Jones. “We’re also very pleased to welcome Danielle to the team. She brings a great amount of experience to the Sales team and to the Games space and we are excited to have her.”

“This exceptional sales team, led by Tom Jones and which also includes Amy Venier, Regional Vice President, West Coast Sales, is well positioned to bring value, creative ideas and innovative marketing solutions to our clients across all of our Games, Music and Sports properties,” said Steve Snyder, General Manager, Games, Music & Sports.