U.S. Elections Could Be Big on Mobile

MocoNews reports that the mobile industry is looking for the next big news event that could drive traffic and create long-term users for the new medium in the U.S., now that the 2008 Beijing Olympics have finally come to a close. And based on “just a handful of events and announcements that have occurred within hours of the huge fireworks display at the closing ceremonies in Beijing, they have their hearts set on the U.S. presidential election.”

The report pointed to four key events: Barack Obama announcing his VP pick via text message (which didn’t go quite as planned), Google’s new mobile election portal, MediaFLO’s addition of CNBC, FOX News, and MSNBC to its 24/7 broadcast mobile TV channel portfolio, and Buzzwire’s dedicated DNC coverage.

Related Stories
Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach your how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!