Universal Music Now on PlayPhone

PlayPhone_Graphic.jpg

The record companies continue to press on with mobile: Universal Music Group (UMG) today announced an agreement with PlayPhone, the mobile media company, to offer real music tones from UMG’s artist catalog through PlayPhone’s various mobile entertainment destinations, including Wal-Mart, Best Buy and BET.

PlayPhone said in a statement that they now offer customers rich media spanning audio, video and gaming content from all four major music labels and their artists, in addition to game publishers and media companies such as SONY BMG, EMI, Disney, Vivendi, and Sony Pictures Entertainment.

Related Stories
Mediabistro Course

Pinterest Marketing

Pinterest MarketingPin your way to a wider audience! Starting December 1, work with the VP of Marketing at SheKnows to learn how to leverage Pinterest for your brand. In this course, you'll learn how to create a Pinterest Playbook to develop and measure your marketing strategy, grow a follower base, run an effective contest, and stay updated on the best practices for this platform. Register now!