Where's the Orkut Platform?

On a conference call announcing the Open Social foundation a couple weeks ago, Joe Kraus of Google at one point mentioned that Orkut would be launching their platform the same week that Hi5 did. Since then Google has been quiet about Orkut. A post on the Orkut developer blog states that they’ve discovered and fixed new bugs and the launch will be soon. There is no date anymore on the launch but one week prior to launching the platform Google will announce it on the Orkut blog.

It has been challenging for Orkut to launch and based on the feedback from a number of developers that I’ve spoken with, rushing to launch on other platforms isn’t really a high priority anymore as they are realizing that the growth is not as viral as it was on Facebook. I’ve also heard mixed feedback about the Hi5 platform and other platforms but then again for the leaders on the platform they have a nice head start but that’s about it.

I’m not quite sure what’s holding Orkut back but considering it’s Google’s platform they should probably be first to launch since they invented the OpenSocial standard. Regardless, it appears as though Facebook is continuing to dominate the social platforms. It will be interesting to see if OpenSocial can gain momentum as other platforms launch and more viral channels are opened. Do you use Orkut? Are you a developer of an app that’s about to launch on Orkut?  What do you think the future holds for this platform?

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