White House Alters Email Sign-Up Policy

WhiteHouse.jpgComplaints by recipients of an email about health care who claimed they did not request updates prompted the White House to alter its email sign-up procedures, POLITICO reported.

White House spokesman Nick Shapiro said names may have been submitted without users’ knowledge, adding that if a group sent WhiteHouse.gov a comment from each person who signed an online petition, the White House would have captured those addresses.

The email in question was a 1,500-word piece sent Thursday under the name of White House senior adviser David Axelrod, with the subject line, “Something worth forwarding,” and a section titled, “8 common myths about health insurance reform,” according to POLITICO.

Shapiro said:

We are implementing measures to make subscribing to e-mails clearer, including preventing advocacy organizations from signing people up to our lists without their permission when they deliver petition signatures and other messages on individuals’ behalf.

The White House email list is made up of email addresses obtained solely through the White House Website. The White House doesn’t purchase, upload or merge from any other list…All emails come from the White House Website as we have no interest in emailing anyone who does not want to receive an email.

If an individual received the e-mail because someone else or a group signed them up or forwarded the email, we hope they were not too inconvenienced. Further, we suggest that they unsubscribe from the list by clicking the link at the bottom of the email or tell whomever forwarded it to them not to forward such information anymore.

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