Did you know that 96 percent of the top 250 internet retailers have a presence on Twitter, and command an average follower count of 57,097?

These impressive numbers are only bettered by Facebook, which has a slight edge over Twitter in overall usage (97 percent) but dwarfs the micro-blobbing network in audience size. The top Facebook-using internet retailers average almost one million fans a piece, and some 43 retailer Facebook Pages have more than a million Likes.

Read more at AllTwitter