Did you know that the average engagement rates for posts made on social media sites range from just 0.01 to 1 percent?
Independent studies I’ve undertaken haveconfirmed this. In my opinion, if your engagement rates are better than half a percent you’re WAY above average, and around five times as engaged as even the biggest players in the social space.
So is it all a waste of time?
Find out how to use Google Tools to manage social media content and campaigns in our Social Media Marketing Boot Camp, an interactive online event starting June 6. Monica Morse (left), head of social & SMB solutions at Google, will familiarize you with a wide range of Google tools such as trends, Google+ and Hangouts. Learn more about our our twelve event speakers and register here. 