Why Social Media Engagement Is A Real Metric [INFOGRAPHIC]

Did you know that the average engagement rates for posts made on social media sites range from just 0.01 to 1 percent?

Independent studies I’ve undertaken haveconfirmed this. In my opinion, if your engagement rates are better than half a percent you’re WAY above average, and around five times as engaged as even the biggest players in the social space.

So is it all a waste of time?

Read more at AllTwitter

 

Related Stories
Mediabistro Course

Pinterest Marketing

Pinterest MarketingPin your way to a wider audience! Starting December 1, work with the VP of Marketing at SheKnows to learn how to leverage Pinterest for your brand. In this course, you'll learn how to create a Pinterest Playbook to develop and measure your marketing strategy, grow a follower base, run an effective contest, and stay updated on the best practices for this platform. Register now!