World Economic Forum Embraces Social Media Tools

If there’s any indication that social networking and social media tools have become more relevant, it’s got to be the fact that even the World Economic Forum is utilizing some of the famous social networking and social media tools in advancing its cause and carrying out its socially-relevant activities. In time for its upcoming annual meeting in Davos-Klosters next month, the WEF has launched various social media tools that it hopes would generate more interests to the WEF’s cause from the online crowd.

Among WEF’s social media initiatives include:

• Twitter account for the Davos annual meeting
• Facebook account for WEF
• MySpace account for WEF
• OpenForum Wiki
• Flickr Photo Group
• and its own video streaming services on its website
• live broadcast of web conferences through Mogulus and Qik

It’s good to know that international organizations such as the World Economic Organizations are beginning to realize the value of social networking and social media tools in pursuing their advocacy work. With the popularity of these online tools among people coming from all walks of life, it would definitely be a great way of reaching out and educating the online masses. Hopefully, online users would partake of what the WEF and other organizations with similar initiatives have to offer.

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16. Other speakers include Morin Oluwole (Facebook), Tim Devane (bitly), and SocialTimes' writer Devon Glenn.   Register now.