YouTube Reaches More U.S. Adults Than Cable Networks [Infographic]

Should YouTube be part of your social marketing strategy? This infographic links top advertisers’ success to their YouTube presence and shows how the growing video-sharing platform has surpassed the cable networks in catching the 18-to-34-year-old demographic in the U.S. The ad spend for digital video is expected to reach $8.06 billion by 2016, and current engagement and revenue statistics for top brands like Nike, Red Bull, and Old Spice suggest that ROI for YouTube advertisers is on the rise.  MDG Advertising has compiled these and other statistics in the infographic below.

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!